Friday, 21 November 2014
Thursday, 20 November 2014
I have researched and shortlisted possible names for my magazine. It is important that i establish this, so i can make my designs for the layout and fonts of my magazine. I have put the possible names on survey monkey so i can ask more memebers of the public their opionion on the best name and i have asked friends and family-whom fit my specific target audience to share their preferable name.
Friday, 14 November 2014
In order to aid me in my Preliminary Task, i made a mood board of current school prosepctus;s and magazines currently available, promoting school's in society. This has enabled me to identify the key conventions included in a school magazine-that persuade and entice people to come to the school.
I will therefore use these conventions in my own task, which will hopefully make mine a sucess.
Here are some images of the mentioned 'Classical music artists and composers' that I am thinking of editing into my magazine. This will make the magazine attract the specific audience, as classical music fans will be drawn to images of important people in that industry.
In addition it will make my magazine look professional and of a classy, high standard which is ultimately what I am aiming for.
In addition it will make my magazine look professional and of a classy, high standard which is ultimately what I am aiming for.
Thursday, 13 November 2014
PROPOSAL:
Based on data and evidence from my questionnaire and existing product research, i have decided on the theme, vauge layout, information, type of image, price, issue frequency for my magazine.
The genre i have put forward for my magazine is classical, this is because i have acessed the market and people feel the genre, classical is lacking in the market so I feel by producing a classical music magazine i can bring something new into the market.
The target audience of which the classical genre mainly appealed to was, classical music students, currently studying at University. This genre of magazine is useful to that target audience because it could count as extra reading for university courses and also adds a new, modernised interest into the whole classical music genre.
Obiviously to keep the theme of the genre and make the magazine flow-i will research classical artists and composers that will fit into the classical brief, that i can use into my magazine.
Popular people could be old composers-such as Peter Ilyich Tchaikovsky, whom composed the famous music for wworldwide ballet's such as the 'Nutcracker and swan lake', or current classical composers such as Max Richter, whom re-composed the famous 'four seasons'
In addition i could include interviews or images from more up to date classical artists such as Katherine Jenkins. These will all attract the audience whom are interested in the classical genre, and will also engage the reader and attract them to the magazine.
I will aim to have a specific colour scheme, to my magazine that will run throughout the front cover, contents page and double page spread. This will keep the flow to the magazine and hopefully avoid confusion and of course fit within the classical genre. This will also follow the same applications which the typography i use-the same sort of typography will be used throughout all the pages i make however obiviously, it may differ in size, like the masthead and cover lines. I will do research into typography and colour schemes later on in the task. This will be an important feature to reserach and should take influence from other existing music magazines on the market.
It is important because the use of colours will attract my target audience and make my whole magazine appealing.
The price of my magazine will be £2-£3, as this is the reasonable price suggested my results from my questionnaire. In addition the frequency of issue will be monthly rather than weekly, which is a common convention of many classical music magazines i have reserach and analyised.
The images i use will be of friends or family, that resemble my reader profile i have already created further on down on my blog. I will mainly use females-as that was the gender of my 'reader' profile. Furthermore i may give a slight interaction of the 'male gaze' theory that will attract the young male audience further, however i also want to have a slight postmodernist tinge to it, that will challange the usual precomseption of classical music.
By producing this brief i have given myself a plan of what needs to be included in my magazine and how i can achieve this.
Friday, 7 November 2014
RESPONSE TO
CHANEL ADVERT:
The Chanel advert,
featuring Kiera Knightly in a nude stance, ultimately challenges Friedan’s
‘feminine mystique’ theory and the stereotypical view of how women should be.
In the advertisement, the idea of a postmodern woman is being visually
expressed.
The image, somewhat
supports Mulvey’s theory of the ‘male gaze’ as he suggests, the camera is shot
from a male viewpoint, lingering and emphasising the female qualities that are
associated with sex and their sexuality. In this example, this is partially
true as, Kiera Knightly, is displaying her breasts to somewhat support the
lingering of the camera on the sexual anatomy, of the women, suggested in
Muvely’s theory of the male gaze. For the reason that Kiera is at the forefront
of the image, her breasts being the main emphasis and attraction in the image,
Muvely’s theory is being strengthened and the idea of the male society being
the main audience viewing this is highlighted. However differently the male
gaze suggests that the gazer is the only person in power and the person being
gazed upon in this case, keira knightly is lacking in power. This image
challenges that, as we can see from Keira Knighltys masculine dress code of the
suit and braces that she is gaining power and in this case, although
highlighted sexually by her breasts and nudity in the image, she is making a
conscious choice to undress herself and present herself in the sexual way-she
in turn is being presented in.
Due to the costume
code, keira knightly’s displaying, the advertisement is supporting most-modern
ideas and challenging Friedan’s feminine mystique theory. The post-modern twist
comes from the costume code, of a suit and braces being worn, which is
associated with male dress-immediately making knightly more powerful, and
highly viewed upon. The costume code, of which is being exhibiting further, challenges
Friedan’s theory; of which suggests that women in the media are extremely
domesticated and are illustrated in a ‘housewife’ stance and setting. The suit
and braces, are masculine items of clothing and do not fit the traditional
domesticated women image of which Friedan suggests in her theory.
Conclusively, the
entire advertisement challanges past theroies and is mainly supportive of
post-modern ideas of women becoming more powerful and of a higher status in
society generally. Although, sexual uthanisms are made, not only by knighly’s
lack of clothing-but also her flirtatious, teaseful facial code and gestures
with her hand nearing her mouth, it does not meet the specified points of
muvely’s male gaze theory as, it seemingly suggests that knightly has power and
is making a conscious decision to undress herself and present herself in that
particular stance. Furthermore as she is not domesticated at all, it challenges
Friedan’s theory, so ultimately it could be referred to as a post-modern advertisement
as the presentation of women in this advertisement show defiance to the
traditional role and presentation of women.
Thursday, 6 November 2014
Here is a moodboard i produced displaying current classical music magazines avaliable on today's market. Due to results and data collected from my questionairres i have established that my genre of music magazine will be classical. For this reason its important that i investigate and analysise current music magazines that fit within the classical genre. I can then look at which ones sell best and identify conventions, of which i could include in my own magazine.
Friday, 31 October 2014
These are all the conventions and codes included in a music magazine. This includes the front cover, contents page and double-page spread. This is an important part of my research as it enables me to understand what NEEDS to be included when I come to making my own magazine, front cover, contents page and double-page spread.
Thursday, 30 October 2014
READER PROFILE:
For the reader profile I will produce a fictional character of whom will resemble/represent my target audience. This means their occupation and interests will be a reflection of that of my target audience. The picture I have given to physically resemble my target audience is one off the internet and is not a person I know-or someone I have photographed.
I will analyse the demographics and psychographics of this person-in order to give myself a realistic example of a member of my target audience.
NAME: Emily Saunders
AGE: 19 years old.
OCCUPATIONAL STATUS: Classical music student at the University of Surrey (in her second year)
WHERE DID YOU LIVE GROWING UP? Detached seven bedroom house, in Sidmouth in South Devon-10 minute walk to Sidmouth beach.
FAMILY INCOME: £150,000 a year
FAVOURITE MAGAZINE GENRE: Classical as it links in with her university course
FAVOURITE TV PROGRAMME: Peformances from the BBC Philharmonic Orchestra or ITV dramas (e.g Broadchurch)
FAVOURITE RADIO STATION: Essential classics with Rob Cowan -BBC radio 3
FREQUENCY OF BUYING MAGAZINES: Buys TV guides once a month and Buys music magazines of a classical genre once a month-sometimes more depending on special events coming up.
USUAL AMOUNT SPENT ON ONE MAGAZINE: £3.50
RELATIONSHIP STATUS: Dating "Dan", stable 2 year boyfriend who's also 19 studying jazz music at Manchester University and interested in playing his bass guitar at gigs
INSTRUMENT: Flute and piccolo
INTERESTS: Music Orchestra's, University of Surrey's choir, teaching flute privately to a 7 year old student, Tennis playing, Busking in Guilford town centre and playing at weddings (she charges for playing at weddings), Going to the gym weekly to keep fit, Yoga
DESIRED PROFESSION: Play flute for the English National Ballet
PAST EDUCATION: 15 GCSE's A*-B grade.
3 A*'S at A-Level
Graduated from Honiton Grammar School
whys it important to produce a questionnaire?
Its very important to my research task, to produce a questionnaire and ask a range of different people to fill it out. This is because by evidence sustained from the results of the questionnaire I can establish my target audience for my magazine and therefore have a clear idea of what needs to be included to appeal to my specific target audience. Furthermore I can identify what genre of magazine would sell best, because of data collected from the questionnaire. By analysing the data collected I can include all important conventions, and therefore make my magazine I success.
Its very important to my research task, to produce a questionnaire and ask a range of different people to fill it out. This is because by evidence sustained from the results of the questionnaire I can establish my target audience for my magazine and therefore have a clear idea of what needs to be included to appeal to my specific target audience. Furthermore I can identify what genre of magazine would sell best, because of data collected from the questionnaire. By analysing the data collected I can include all important conventions, and therefore make my magazine I success.
1.) How old are you? (Please circle)
10yrs and below
11-16 17-22 23-28
29-34 35-40 older than 40
2.) What is your current occupational status? (Please
circle)
Younger than secondary school Secondary school Sixth form/collage university full- time work part time work other
3.)Is your occupational job, music related (e.g music
student at university , studying music A-level at school, Music teacher?)
PLEASE CIRCLE: YES NO UNSURE
4.) How often do you buy specifically music magazines
monthly?(please circle)
I don’t buy magazines
1-2times 3-4 times 5-6 times
more than 6 times
5.) What genre of music magazine do you usually purchase? (Please
circle)
Pop Rock
Classical Indie Mainstream
R&B other please state:
6.) What stands out most top you on the front cover of a
music magazine?
Colour scheme Image
Typography (font, words, size of words ect) Puffs (free gifts offered ect)
Celebrities other
7.) How much would you be happy to spend on one issue of a
music magazine?
£1 or less £2-£3 £4-5
£6-£7
more than £7
8.) On the front cover of a magazine, do you prefer images
of people or places?(please circle)
People
Places Other
9.) Do you like images present on a double page spread? (Please
circle)
Yes no
10.) Do you or would you like to follow music magazines on
social networking sites (e.g. Instagram, Facebook, twitter)
Yes no
11.) If you could see more of a certain genre of music
magazine on today’s market- which genre would it be?
None pop classical R&B
Indie Rock other
12.)If you don’t buy
magazines-what is the reason?(please circle)
Lack of time Too
expensive not available at my local
supermarket/newsagent I don’t want
to
Tuesday, 28 October 2014
Monday, 27 October 2014
In this presentation I have analysied and explained all the components present in a magazine double page spread. By doing this I have identified key components I must include in my own magazine double page spread. Its also improved my knowledge of how each page of a magazine fits together and compliments each other which will hopefully help to improve the quality of all my pages for my coursework.
In order to make sure I achieved everything in my final creation, I needed to identify the main components of magazines that are available in today's market. By doing this is hopefully can include all of these components in my own magazine which I will need in order to receive the best outcome. These components just apply to the front covers of magazines but I will also upload contents page components and double page spread components once I have researched them.
Thursday, 23 October 2014
Hi im Naomi Palfreman, and for my AS media coursework i am designing and producing a magazine front page, contents page and double page spread based on a music themed magazine. I will need to undergo reserach of my target market-by producing questionairres and surveys-to do this i could use social media so its of a large scale research.I also have to investigate current products avaliable on the market today, and research which one sells best so i have a template to base my designs on. I then will have to carefully plan and design my magazine to make sure its of a high standard and would sell on today's music market.
I will need to use a range of camera shots, and take pictures of a high standard to achieve the best marks. In addition it is very important i can master the skills of photoshop as this will be the base programme i use for my magazine.
If i want to include people i will also need to ask people in advance to model for my magazine and gather all appropraite props for this. I will need to then use initiative and organisation skills to arrange a time when i can take pictures of these people-with the best equipment to capture my images.
This will all need to be done within the time frame of the coursework and uploaded onto my blog.
I will need to use a range of camera shots, and take pictures of a high standard to achieve the best marks. In addition it is very important i can master the skills of photoshop as this will be the base programme i use for my magazine.
If i want to include people i will also need to ask people in advance to model for my magazine and gather all appropraite props for this. I will need to then use initiative and organisation skills to arrange a time when i can take pictures of these people-with the best equipment to capture my images.
This will all need to be done within the time frame of the coursework and uploaded onto my blog.
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