is important that I collect feedback of my mock-ups from my
target audience in order to make adequate improvements for the production of my
real magazine. It is very important that I do this, as therefore I can make my
product as appealing as possible for my desired target audience. I asked Music
Students at Surrey University to take a look at my mock-ups and give me feedback
on the good and bad points present in my mock-ups. By using mu actual target
population I can ensure that I make my magazine to the standard of which would
entice my target audience and guarantee sales. Due to the age of my target
audience, I decided to post a link of my blog on Facebook, as I feel it is an
easy way to get adequate feedback because most students spend around 30 hours a
week browsing the web and so therefore, they will have easy access to my mock-ups,
and due to the speed and transportability of social media It would not take long
to fill out and then I can have large amounts of both quantitative and qualitative
data which I can put forward to my production task to ensure that my magazine is of a standard
of which would entice my target audience. Furthermore by using social media, I
have global access to music students all over the world, again increasing the
amount of data that I can gather and therefore making my magazine to the best
possible sellable standard.
Audience Feedback:
Harriet- “ I really
like these mock-ups they are really professional and sophisticated- I just Love
the colour scheme too!!! I really like the picture used on the front cover, as
I feel it really captures the classical music industry. For example whenever we
have concerts at University, we always have to wear really smart clothing that
makes us look sophisticated and profession-and this is an example of what we
are expected to wear when doing a really expensive concert, so it’s very
musically correct! The age of the model is great too, as she does not look too much
older than us so I feel more in touch with the magazine, as I think I would be
put off if it was you know, a middle aged woman or something! Also the cover
lines, are really capturing and entice me to read it so altogether its really
great! I’m super impressed!! The only thing I would change, is I think the writing
on all pages needs to be bolder, especially the double page spread, as this is
quite tricky to read, and also do0 you think it is necessary to have two images
on the double page or would one be fine? ” –Harriet,
aged 18, University of Surrey
Tasha- “ This
magazine is a really great one, I personally play the violin for my music
degree and therefore I really like the main image, as it entices me to buy the
magazine, because of the similarity to my lifestyle. I really like the hair and
make-up of the model, as it makes me sort of envious as I would love to look
this good at a concert, so I want to buy it because of the model!!!! I also
love the contents page, as I feel it purple tints contrasting to the darkish
grey background really add interest and attract the reader, as its really
attractive to look at! Furthermore the main image on the contents page is
really chilled in terms of body language, but yet the costume is rather formal
and I think this puts a modern twist on the typical classical genre, as we as
students want to express the fact that although our subject of degree is
formal, we do still know how to have fun and we are not boring! So I think this
really entices the target population, well I would definitely buy it!!!!- Tasha, 19 years old University of surrey
Sara- “Love this
magazine!! I really like the consistency of the colour scheme, as the purple
tints continue throughout the entire magazine alongside the grey or silver toned
background, which makes it so much easier to read and put pages into a chronological
order! Its layout is not too busy as well however you could reduce the text on
the double page spread because its too daunting having the two pages full of text,
and would put me off reading it. I also appreciate the cover lines only being
on one side of the front cover, as its less daunting and gives space for us to
appreciate the main image which is the tool that really attracts the target
audience. Sara, 18 years old Surrey University
Lauren- “I love this
magazine, especially the double page spread, because the images are sophisticated
and well structured! I also like the consistency of the model, as using the
model all the way through narrows down the business of the magazine, as because
the main story is on ‘Sarah Chung’ I feel it’s really important that she makes
an dominant appearance on both the front cover and the contents page as well as
obviously the double page spread article about her. I really like the grey
background colour scheme, as I feel the simplicity of it allows the reader to
engage more with the text and therefore be enticed by the text. However having
said that I feel you could brighten up the background slightly, as sometimes it
verges on being too dark and therefore I feel contradicts the pureness and
angelic nature of classical music. Also especially on the double page spread,
the dark colour because the white text makes the article particularity difficult
to understand which puts me off reading it. In addition I am not a fan of the
gradient effect on the front cover, as I feel it’s too blockish colour wise and
therefore can be distracting taking attention away from the main image and
placing it onto the background which is obviously less significant. If you did
do a gradient I would definitely brighten it up to some extent.- Lauren 20 years old, surrey University
Meg- “ I love
this magazine, and as a classical music student I would defiantly buy it, as I
feel it is of a very professional standard. The images are great! I love the sophisticated
costume the model wears and this really conforms to the traditional sophisticated
nature of classical music as a whole. I like the text, however maybe you could
make the text more italic or something, as I feel this is more sophisticated and
therefore links with your genre more. I
think on the double page spread the text really needs to be bolder because of
the darkish background I feel it is quite hard to actually seethe text so
therefore I would make the text bolder and maybe lighten up your background
colour? I think as well maybe make your images a bit sharper and less merged so
basically make the editing more realistic-I feel this is necessary, especially
for your sophisticated audience. For the contents page I think it would be
better to make the violin more of a focal point-after all it is a music
magazine! Meg 21 years old Surrey University
John- “I love
this magazine! The women on the front is attractive!! That entices me to buy
the magazine so I would definitely be a consumer!! I think the text on the
double page spread could be slightly bolder possibly? And there is far too much
text on it, you need to reduce this to avoid putting people off.Also on the
front cover I think it would be beneficial to make the main story more
apparent, because it’s quite hard to distinguish what is the main story. So
maybe make the main story in bold or make a banner across the image, indicating
the main story. Other than that I think this magazine is really great, and a
great price considering the monthly distributing schedule. Just try and make the
text bigger on the contents page so it’s easier to see, because I would struggle
to see it to be honest! Great Magazine altogether though- I would buy it!!!- , John 18 years old, Surrey University
Will- “ This
magazine is great- I love the name, as it really re-enforces the genre of music
magazine, as I’m sure not many people understand the meaning if the word ‘
capriccio’ The purple colour scheme is nice, but the grey backgrounds are too
harsh and should be lightened slightly. Also I think it would be good if you put
a website address on the front cover of your magazine, because not all students
will have social media etc. I like the writing behind on just one side of the
page, on both the front cover and contents page as it just makes everything
easier to read, so that’s really good, it also ensures the audience see the
image. I love your images with the double page spread as well, as I feel they
really show motivation and determination which fits in with the subject of the article!!!
However the writing on both sides of the
double page is far too daunting and really needs to be tackled as I struggle to
read it as well, as there is limited space with the images too-Work is needed
on this page. Also the merge between the
two pages on the double page spread is too obvious and makes it look unprofessional.
Altogether I would definitely buy this magazine, however maybe drop the price
down by 40p or something?”- Will, 19
years old Surrey University
Sally –“this
magazine is fabulous!! I really like the name! Also the props such as Violin in
the main images are really relevant and make the magazine look very
professional and of a high standard. I would personally make the texts on all
pages slightly bolder as it would attract the audience more! In addition, could
you make the colours slightly brighter, like use a bright pink instead of the
kind of dull purple or an orange toned colour? “ Sally 18 years old Surrey university
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